Case Study: Optimising project and marketing management with Easy Redmine

Before switching to Easy Redmine

Before implementing Easy Redmine, NEKA operated without a dedicated project-level tool. As the company began to grow, it became clear that managing projects across departments—such as sales, execution, and marketing—was becoming increasingly complex and difficult to track efficiently. The lack of a unified system led to limited visibility and coordination across teams. NEKA needed a comprehensive project management solution that could support its expanding operations and bring structure to their growing portfolio of projects.

Expectations

NEKA needed a solution that would:

1. Enhance project management by offering better task tracking, collaboration, and reporting. 
2. Enable marketing activities by providing structured workflows and planning tools.
3. Support a newly formed team with a user-friendly system that streamlines daily operations.
4. Improve data transparency by ensuring real-time visibility into project progress.

Requirements

The new system had to:

 1. Be cloud-based for easy access and remote collaboration.

 2. Provide structured project templates to standardise workflows.

 3. Include reporting and analytics tools to monitor project performance.

 4. Offer a flexible and scalable solution to accommodate the team’s future needs.

Implementation

Before implementation, NEKA conducted a pilot phase to define key requirements. The findings were incorporated into the Easy Redmine environment and presented to the management team for approval. Once approved, the project moved to a structured deployment, allowing team members to test and adjust the system in real-time.

Settings:

• Project structure and user roles were defined to ensure smooth workflow distribution.
• Marketing and project templates were created to standardise task execution.
• Dashboards and reporting tools were configured to improve data visibility.

Server / Cloud solution

NEKA opted for a cloud-based solution, ensuring:

• Easy remote access for all users.
• Automatic updates and maintenance, reducing IT workload.
• Scalability to adjust as the organisation grows.

Training

• Key users and administrators received hands-on training during the implementation.
• Additional training was conducted in thematic blocks, focusing on project management, marketing operations, and reporting.

Testing

• NEKA used a test environment with real data to validate workflows before full deployment.
• New requirements were tested and adjusted to ensure usability and efficiency.

Evaluation

The implementation of Easy Redmine provided NEKA with:

1. Integrated project and marketing management – One platform to manage projects, campaigns, and team collaboration.
2. Better task tracking and reporting – Improved project visibility with real-time dashboards and reporting tools.
3. More efficient team collaboration – Structured workflows helped the newly formed team work together seamlessly.
4. Cloud-based flexibility – Remote access allows users to stay connected from anywhere.
5. Scalability for future needs – A solution that could grow alongside NEKA’s expanding team and requirements.

The most used features:

• Task & Project Management – Used for tracking projects and marketing campaigns.
• Custom Dashboards – Provides real-time visibility into ongoing activities.
• Reporting & Analytics – Helps in data-driven decision-making for both projects and marketing.

Conclusion:

Since implementing Easy Redmine in 2020, NEKA has achieved greater control over its expanding operations by unifying project and marketing management within a single platform. The shift from fragmented or manual processes to structured workflows has improved collaboration, task tracking, and reporting across departments. Cloud-based access and real-time dashboards enabled teams to stay connected—even during remote work—while ensuring visibility into every project stage.

As NEKA continues to grow, Easy Redmine remains a flexible and scalable solution that evolves with the organisation’s needs. With improved transparency, better planning, and enhanced efficiency, NEKA is now well-equipped to manage its events, campaigns, and daily operations with confidence.